Wayne Wong 50 Years On.. A Classic Poster Reborn
Hotdog! Still up to his old tricks, the legendary Wayne Wong teamed up with sports eyewear company, VALLON to recreate his iconic ski poster 50 years on.
I dare you to find a passionate skier from the 70s who would not recognise the original, highly stylised poster of Wayne Wong doing his classic ‘hotdog’ move.
Photo credit: VALLON
The image was first produced for the cover of Skiing Magazine in 1972, when Wayne Wong was named their ‘Freestyler of the Year’. It was back in the golden era of Ski Ballet, where skiers-come-acrobats-come-gymnasts coined a new form of creative, stylish (and incredibly graceful) skiing. ‘Ballet’, ‘Hotdog’, ‘Freestyle’ - all terms of a bygone era of classic skiing.
This new form of skiing was accompanied by some legendary outfits, including many rocking the classic, mirror-lensed Ski Aviator, and long tricolor ‘skinny skis’. Few things say retro chic like these outfits - and to this day - Wayne Wong is a fashion icon on the slopes; never seen without a fluorescent ski suit, and bold shades.
Photo credit: POWDER Magazine
Inspired by skiing ‘the Wong way’, the team at VALLON reached out to Wayne Wong to ask whether, 50 years on, he would be interested in partnering with them to re-create this captivating shot; and co-produce a Special Edition Wayne Wong Ski Aviator (in classic white, of course).
Where most of his peers may have hung up their ski boots, a silver fox aged 71, Wayne’s raw energy, passion and technical prowess emanates from the image. Fearless, stylish and fun, he rocks a Nordic jumper, his new VALLON shades, and a huge smile.
Photo credit: VALLON & Ryan Croke @fullcircleproductionsmedia
A truly kind-hearted man, and ski legend. Wayne, we salute you!
Get your hands on a pair of the Wayne Wong Special Edition Ski Aviators, available here on VALLON.
And watch an original interview with Wayne Wong from the 1970s here.
THIS IS AN ADVERTORIAL AND NOT AN ACTUAL NEWS ARTICLE, BLOG, OR CONSUMER PROTECTION UPDATE
Our aim is to bring consumers important information that may help them make informed decisions. We hope you find our online resource informative and helpful. This article is for demonstration purposes only and people’s results may vary. The images and stories above are used for dramatization purposes only. The stories are based on fact about the product features and benefits of product functions. This site contains affiliate and partner links. This website and the company that owns it is not responsible for any typographical or photographic errors. All trademarks, logos, and service marks (collectively the “Trademarks”) displayed are registered and/or unregistered Trademarks of their respective owners. If you do not agree to our terms and policies, then please leave this site immediately.